28Jun 2017

ENVIRONMENTAL KNOWLEDGE AND ENVIRONMENTAL FRIENDLY BEHAVIOR BASED ON GENDER AND EDUCATION LEVEL

  • Lecturer,ASM BSI Jakarta, Indonesia.
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This study attempted to investigate whether there were differences in knowledge about the environment and eco-friendly purchasing behavior based on gender and education. Data were collected using questionnaire containing questions about environmental knowledge and eco-friendly behavior based on previous research. Collected data were analyzed using descriptive and quantitative techniques. Multivariate Analysis of Variance was used to determine the influence of gender and education level of knowledge and eco-friendly behavior. Results of univariate model testing found that in terms of gender, the gender differences found significant influence on both purchase decisions of environmentally friendly and environmental knowledge. While the education level influence on of environmental knowledge, but it did not affect the environmentally friendly purchasing decisions. Based on these findings, it was expected that integrate relevant aspects of environmental conservation in all levels of education, and so was strengthening the role of each gender to support the creation of an enabling environment both for current and future generations.


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[Dahlia Sarkawi, Agus Priadi and Anggi Oktaviani. (2017); ENVIRONMENTAL KNOWLEDGE AND ENVIRONMENTAL FRIENDLY BEHAVIOR BASED ON GENDER AND EDUCATION LEVEL Int. J. of Adv. Res. 5 (Jun). 2106-2113] (ISSN 2320-5407). www.journalijar.com


Dahlia Sarkawi, Agus Priadi, Anggi Oktaviani
ASM BSI Jakarta

DOI:


Article DOI: 10.21474/IJAR01/4649      
DOI URL: http://dx.doi.org/10.21474/IJAR01/4649