How Task interdependence Moderate the Effect of Team Member Collectivism on Team Creativity: An Empirical Study in Sri Lankan Context

In this paper we examined how individual level collectivism related to team creativity. Further we conceptualized that how situational factor; task interdependence moderate the relationship between team member collectivism and team creativity. To address and explore this possibility, we conducted an empirical study in Sri Lankan context with sample of 87 teams. Hierarchical regression analysis was performed. The results showed that task interdependence moderated the relationship between team member collectivism and team creativity. These results supported the conclusion that team member collectivism was associated with higher levels of team creativity in teams under work conditions; that is, conditions in which the tasks of individual members were interdependence in their task. Based on the findings managerial implications and future research direction were highlighted.