The canonical correlation analysis between national , organizational culture distances and International Joint-Venture (IJV) Performance

International joint ventures, subject of our research, are critical tools to serve the consumer in a global environment where geographical boundaries are no longer relevant, where the competition is fierce, where risks are greater and where innovation becomes a matter of survival. This research has helped to review the indicators currently used by parent companies to measure the performance of their joint ventures, to highlight gaps in the literature and practice on the determinants of the performance of joint ventures, and so highlight the use of objective and subjective measures and the impact of cultural differences on the IJV performance . Furthermore, we showed that the distances in national and organizational culture have a significant effect on the IJV performance in Tunisia.