Determination of Saudi’s e-commerce success factors in Saudi Arabia

Saudi Arabia has hit the highest MENA (Middle East and North Africa region) record of E-commerce growth in 2014, as analyzed by visa. The kingdom has shown an estimated number of 43% growth only through E-commerce sites and businesses. This paper investigates E-commerce usage and feedback to come up with detrainments factors the influence customer preference to word tradition commerce by using e-commerce. Quantitative methodology been applied with a sampling of 200 users. As Saudi’s Market growth, the importance of highlighted the determination factors of Saudi’s e-commerce customer. The result shows that privacy, trust, payment, ease to use and accessibility are the main factors that could determine the Saudi’s e-commerce market share.