A Customized Analytical model to assist ecommerce firms in devising business strategies
- Department of Mechanical Engineering, Delhi Technological University Shahbad Daulatpur, Main Bawana Road, New Delhi, India.
- Marketing Branch, ICFAI University ICFAI Business School, Gurgaon, Haryana .
22 Downloads
87 Views
Abstract
This paper identifies, customizes and proposes an analytical model taking into consideration various metrics and analytical tools available in order to support ecommerce firm in their decision making process while analyzing data generated from their website and accordingly devise their business strategies. This analytical model is based the application of big data analytics which will helps ecommerce firm in prioritizing departments and identifying customers which are most favorable for their business.
Keywords
How to Cite This Article
Sagar Agarwal, Pawan Agarwal, Kounal Gupta, Mayank Garg (2015); A Customized Analytical model to assist ecommerce firms in devising business strategies, International Journal of Advanced Research (IJAR), 3 (08), 442-449, ISSN 2320-5407.
Corresponding Author
Article Analytics
Similar Articles
0
29
0
32
0
21
3
66
8
69
This work is licensed under a Creative Commons Attribution 4.0 International License.